Driving Blog Traffic: How NaturePlus Wellness Achieved 300% Growth in 8 Months

The Brief: NaturePlus Wellness, a health supplement brand, struggled with poor rankings for competitive keywords and limited content visibility. Our SEO strategy focused on competitive analysis to uncover content gaps, followed by the creation of high-quality blog posts targeting long-tail wellness and supplement keywords. We optimised the blog structure with proper categorisation, tags, and keywords, while improving site speed and mobile responsiveness to meet standards. The goal was to increase organic traffic and drive more qualified leads to the site.